Front-end weight
CSS, JavaScript, fonts, images and unnecessary assets.
Practical performance work for slow WordPress and WooCommerce sites — focused on the causes of poor loading speed rather than adding another heavy optimisation plugin.
ADAN Web uses a lightweight custom WordPress theme without a page builder or unnecessary optimisation plugins. The result below is from a real Google PageSpeed Insights mobile test of adanweb.com on 17 September 2026.
Google PageSpeed/Lighthouse scores can vary between tests depending on network, server and testing conditions. This is an actual mobile test result for adanweb.com, not a guarantee of identical scores on every website.

Theme weight, plugins, images, database behaviour, scripts, hosting configuration and front-end delivery can all contribute to a slow site.
CSS, JavaScript, fonts, images and unnecessary assets.
Plugins, theme behaviour, database issues and background tasks.
Practical improvements around loading, responsiveness and layout stability.
Indexing, sitemaps and technical issues discovered during the review.
I assess the website before defining the scope. Larger WooCommerce sites, server problems and major theme/plugin issues may require a separate quotation.